Posts Tagged ‘PPC’
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http://www.joshnelsonimc.com. Miami Internet Marketing Consultant shares ideas on how Local businesses can increase their sales & revenue by more effectively marketing online and on the major search engines.
You can call Josh at 786-325-6761 or learn more at http://www.joshnelsonimc.com.
Duration : 0:4:21
This is an interview with Noran El-Shinnawy, a Marketing Manager at Acquisio, a company that provides advanced PPC management software. We caught up with the Acquisio team at SES Toronto 2010, and Noran was nice enough to sit down and discuss some PPC management tips with us.
Noran offered two perspectives on PPC management. First, she shared with us some of the biggest challenges in managing multiple campaigns across multiple search engines. Second, she offered some tips on how to do less grunt work and actually add value and meaning to your PPC campaigns.
Duration : 0:1:52
http://www.wsi4realweb.com Los Angeles Online marketing expert. Marc Levin WSI consultant offers affordable online marketing solutions to small and medium-sized businesses in the greater Los Angeles area. Services include Local Search marketing, SEO,PPC, Social Media marketing, Email Marketing. Video produced by Corp Shorts http://www.corpshorts.com
Duration : 0:2:3
http://www.advmediaproductions.com/sem-campaign-management.html
A Strategic Approach to Integrated Marketing
Part 2—Integrated Search Marketing
Louise Rijk, VP of Marketing & Sales at Advanced Media Productions, discusses the interaction among blended search, integrated search and online display advertising, as well as the link to TV commercials.
Duration : 0:9:45
http://www.apogee-search.com/Services/WebEffectiveness/google-website-optimizer.php
Apogee Search’s Manager of Website Effectiveness, Alissa Ruehl, speaks about Google Website Optimizer and offers some great tips for webmasters.
Google Website Optimizer is a great tool for webmasters looking to improve the effectiveness of their landing pages.
Apogee Search has recently been named a Google Website Optimizer™ Authorized Consultant (WOAC). Apogee Search is one of a select group of companies worldwide that have been awarded this recognition by Google.
Visit http://www.Apogee-Search.com for more search marketing resources.
Check out the Apogee Search Marketing Blog for video updates and to learn more about search engine marketing, http://www.apogee-search.com/Blog
Don’t forget that you can watch this video in high quality by clicking the “HQ” button on the bottom right of the video player.
Duration : 0:4:44
In this video interview, Internet marketing specialist Noran El-Shinnawy explains three ways that you can get more bang for your buck with Google AdWords advertising. She explains how you can improve your ads through relevance, value, and a call to action.
1. Relevance. Your ad needs to reflect closely the search term the potential customer is using. The more relevant your ad is, the higher the Quality Score and the less the ad costs you.
2. Value. In your ad, explain why the customer should click on your ad. Adding your prices in the ad may help your business demonstrate value to the customer. Other approaches may be to offer free shipping or a free trial.
3. Call to Action. A call to action in your ad prompts the customer take the next step. This might be: Buy now! Free trial! or Download white paper!
Noran El-Shinnasy is the Internet Marketing Manager at Acquisio, a performance marketing platform to help companies engage in paid search, social, and display advertising. She is also Associate Instructor for the Conversion Optimization course for MarketMotive. This video was recorded at the Search Engine Strategies Conference in San Francisco in August 2010.
Duration : 0:4:11
http://www.jonrognerud.com – Learn how to increase website traffic and get guaranteed leads from a Top Authority search marketing expert. This is the first in a 3-part series.
Duration : 0:6:45
http://PassItOnFree.com/ppc
Claim Your FREE Copy of an Eye-Opening Special Report about PPC Search Enginge Internet Marketing…
In this video Larry and Amish show you exactly how to set up Google Adwords Campaign the Right Way…
PPC Search Engine Internet Marketing can be very confusing if you don’t have experienced coaches showing you what works and what does not, so you don’t waste your time learning useless tactics…
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(c) http://www.MarketingMentor.TV
Duration : 0:5:29
Vinny is a leading expert in online marketing with a significant record of success in Search Engine Marketing including Pay-Per-Click and Search Engine Optimisation.
His approach of leveraging a blend of online advertising and natural search strategies to help his clients to the top of search engine results has earned him a reputation as an e-marketer that delivers results in an environment where the goalposts can move at an alarming rate.
Vinny is a sought after eMarketing expert and speaker who serves on the advisory boards of both Yahoo and Commission Junction.
Duration : 0:5:38
Jamie O’Donnell, SEO-PR, interviews Matt Malden, CEO, Yield Software, exhibiter at SES San Francisco 2010. Yield software handles three aspects of automated web marketing. It has a pay per click (PPC) bid management module that includes spending on the three major search engines, Google, Bing, and Yahoo. Second, Yield software offers automated SEO or natural search engine optimization. Using Yield software, web marketers can get higher organic search rankings and learn how to improve their landing pages, link building, on-page and off-page optimization. Finally, Yield software offers web marketers landing page optimization. Using Yield, marketers can get complex multivariate testing of landing pages, using a visual drag and drop interface to automatically implement recommendations. Yield Software is great for advertisers who want to be more effective in the search space, in particular, medium and large-sized companies. Yield Software has also been adopted by digital and interactive media agencies that are conducting bid management and email campaigns in order to help them generate better search marketing results.
Yield Software delivers innovative products that automate, simplify and optimize the process of marketing on the internet. Yield empowers any organization in the world to attract high-value customers at the lowest cost. Using advanced algorithms and techniques, Yield optimizes internet marketing expenditures, attracts visitors to a web site and tunes web page content to have the greatest impact.
For more information about Yield Software, please visit: http://www.yieldsoftware.com
For more information about exhibiting at SES, please visit: http://searchenginestrategies.com
Duration : 0:4:48